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Red Pin Media

RED PIN MEDIA is the publisher of LEO Weekly and The Voice-Tribune — representing a combined publishing history of 100 years and reaching a nation-wide audience of more than 450,000+ who are interested in all things Louisville. Our print and digital platforms, combined with the multiple events we host and sponsor, enable businesses and nonprofit organizations to reach both the broadest and the most specific target audience of any media outlet in the area.

  • 1,520,000 print issues each year
  • Two web sites — with more than 280,000 view/month
  • Two weekly email news-letters
  • Social media channels
  • Five annual signature events: Margaritas in the ‘Ville, Readers’ Choice Awards, Literary LEO, Prestigious Properties, New Voices of Philanthropy

While the editorial missions of our publications are vastly different, all of us at Red Pin Media share a commitment to locally-owned and locally-operated media, and we’re proud to carry on Louisville’s longstanding tradition of outstanding, independent journalism.

The Voice-Tribune, est. 1949, is Louisville’s oldest and most prestigious lifestyle publication, providing weekly coverage of the arts, entertainment, philanthropy, fashion, interior design, dining, health and beauty, business and sports. Voice readers are assured insider access to local events, ranging from high-profile galas to intimate and exclusive gatherings and weddings.

  • 45,000 weekly readers
  • 5 oversized issues per year with double print runs: Derby, Derby Wrap-Up, Summer, Fall and Winter
  • 9,500 Business Owners, Partners, and Corporate Officers read The Voice-Tribune each week
  • 70% of readers are women
  • Mailed to subscribers, available at Kroger, 100+ distribution points and online at
  • Exclusive presenting Media Sponsor of the area’s premier fashion shows, galas and fundraisers, including The Speed Art Museum Gala; March of Dimes Signature Chefs; Actors Theatre Lobster Feast; Wine, Women and Shoes; and Celebrity Day at the Downs. At all events, guests leave with the current issue in their swag bags or through the valet.


LEO Weekly, est.1990 by Congressman John Yarmuth, provides the area with smart, incisive and irreverent news and commentary on politics, arts, music, cuisine and entertainment. For locals and visitors to the city alike, LEO is the go-to source for where to go and what to do in Louisville.

  • 95,500 weekly readers
  • 169,000 monthly website views
  • LEO Readers are “young with money” and well educated: One-third of all individuals in the Greater Louisville area aged 18-34, with an annual income of $100,000+, read LEO.
  • Read equally by men and women.


For more information or to advertise in any of our publications, please contact Laura Snyder, Publisher, at or call 502.897.8900.